12Looks

Booksy alternative. 12Looks or Booksy?A side-by-side comparison.

A free booking page and calendar, with no fee for new clients. On Pro, the AI agent Lora runs your Instagram and Facebook.

Start freeSee pricing

12Looks and Booksy side by side

12LooksBooksy
Price
Free plan forever, Pro $24 a month
$29.99 a month, $20 for each extra staff member
Free plan
Yes: booking page, calendar and client list
No, 14-day trial
New client fee
None
Boost: 30% of the first visit, up to $100, when turned on
Online booking page
Yes
Yes
Deposits and no-show protection
Yes
Yes
Pay later
Klarna, Affirm and Afterpay through 12Looks Pay
Not listed on the pricing page
Gift cards
Yes, plus visit packages
Yes
Posts and reels to Instagram and Facebook
Yes, prepared and published from the app
Not listed
AI
Lora on Pro runs your marketing
AI Receptionist in beta
Card processing
2.9% + $0.30, no 12Looks fee on Pro
2.69% + $0.30 online
Appointment reminders
Email automatically, text or WhatsApp from your phone
Free reminders, 2,000 marketing texts

Booksy details from biz.booksy.com/en-us/pricing as of November 1, 2026.

Switch from Booksywithout retyping.

  • Upload the file from Booksy, and your clients and appointments appear in 12Looks.
  • Booksy support provides the file, and a ready-made message to them is waiting in the app.
  • Start on the Free plan and try everything with your own clients.

Questions before you switch

  • Is 12Looks free?

    Yes. Your booking page, calendar and client list are free forever. Pro is $24 a month and adds Lora, the AI agent that runs your marketing.

  • Does 12Looks charge a fee for new clients?

    No. Clients who book through your page are yours, and there is no fee for them.

  • Do clients need an app?

    No. Clients book on your page in their browser, with no app to install and no account. There is no client marketplace yet.

  • Can I move my clients from Booksy?

    Yes. Upload the file from Booksy, and your clients and appointments appear in 12Looks. Booksy support provides the file, and a ready-made message to them is waiting in the app.

Try 12Lookswith your own clients.

Your booking page and calendar are free forever. No card needed.

Start freeTry Pro