A free booking page and calendar. On Pro, the AI agent Lora prepares and publishes posts and reels from your footage.
Vagaro details from vagaro.com (Vagaro vs. Booksy, August 4, 2025; pricing page) and support.vagaro.com, as of November 1, 2026. Card rates are for businesses processing under $4,000 a month.
Yes. Your booking page, calendar and client list are free forever. Pro is $24 a month and adds Lora, the AI agent that runs your marketing.
No. Clients who book through your page are yours, and there is no fee for them.
No. Clients book on your page in their browser, with no app to install and no account. There is no client marketplace yet.
Yes. Upload a CSV or Excel export, and your clients and appointments appear in 12Looks. Cancelled appointments and notes stay in the old calendar.
Your booking page and calendar are free forever. No card needed.