12Looks

Vagaro alternative. 12Looks or Vagaro?A side-by-side comparison.

A free booking page and calendar. On Pro, the AI agent Lora prepares and publishes posts and reels from your footage.

12Looks and Vagaro side by side

12LooksVagaro
Price
Free plan forever, Pro $24 a month
From $23.99 a month for one calendar, plus $10 for each extra calendar, up to seven calendars
Free plan
Yes: booking page, calendar and client list
No, 30-day trial
Online booking page
Yes
Yes
Deposits
Yes
With the Online Shopping Cart add-on, $10 a month
Pay later
Klarna, Affirm and Afterpay through 12Looks Pay
Affirm, 6% + $0.30
Gift cards
Yes, plus visit packages
Yes
Posts and reels to Instagram and Facebook
Yes, prepared and published from the app
Not listed
AI
Lora on Pro runs your marketing
AI business and marketing tools
Card processing
2.9% + $0.30, no 12Looks fee on Pro
2.6% + $0.10 in person, 3.5% + $0.15 keyed in
Appointment reminders
Email automatically, text or WhatsApp from your phone
Unlimited notifications and reminders

Vagaro details from vagaro.com (Vagaro vs. Booksy, August 4, 2025; pricing page) and support.vagaro.com, as of November 1, 2026. Card rates are for businesses processing under $4,000 a month.

Switch from Vagarowithout retyping.

  • Upload a CSV or Excel export from Vagaro, and your clients and appointments appear in 12Looks.
  • Cancelled appointments and notes stay in the old calendar.
  • Start on the Free plan and try everything with your own clients.

Questions before you switch

  • Is 12Looks free?

    Yes. Your booking page, calendar and client list are free forever. Pro is $24 a month and adds Lora, the AI agent that runs your marketing.

  • Does 12Looks charge a fee for new clients?

    No. Clients who book through your page are yours, and there is no fee for them.

  • Do clients need an app?

    No. Clients book on your page in their browser, with no app to install and no account. There is no client marketplace yet.

  • Can I move my clients from Vagaro?

    Yes. Upload a CSV or Excel export, and your clients and appointments appear in 12Looks. Cancelled appointments and notes stay in the old calendar.

Try 12Lookswith your own clients.

Your booking page and calendar are free forever. No card needed.